Launching new businesses and activating brands
Launching new businesses and activating brands
Let’s start something BIG!
We work closely with startups. launching businesses and activating brands, rebranding existing lines and bringing them to market. Many of our clients are new ventures which we have helped establish from the gound up, creating their online presence, building brand awareness, establishing client and consumer-facing environments – making it easy to do business and sell products and services online B2B and B2C.
Launch Pad
We prepare the launch pad for your new business. We work with you to develop launch strategies and campaigns that leverage available resources and the right channels to successfully introduce, revitalise and activate brands across a broad spectrum of markets and industries.
Launch Pad
We prepare the launch pad for your new business. We work with you to develop launch strategies and campaigns that leverage available resources and the right channels to successfully introduce, revitalise and activate brands across a broad spectrum of markets and industries.
Life Support
At BrandActive we have an enlightened approach to marketing. We believe that a successful marketing strategy has to be informed by a realistic forcast of the business that takes into account road mapping, resource planning and other elements that are not normally part of a creative agency’s service offering.
Resourcing
To create a marketing plan that is strategic and fully resourced with realistic goals, we need to start with fundamentals, principally the market readiness of the business. To this end we offer services and advice to help facilitate a successful launch.
Competitor analysis
Consumer and market mapping
Forecasting
Market entry strategy and goals
Pricing and segmentation
Leveraging behaviour and trends
Marketing
The strategies we develop leverage the right channels for your budget and market sector. Our campaigns are mapped out to take advantage of seasonal and market trends and are designed to reinforce the campaign narrative across all channels and touchpoints.
Google Ads
Display Advertising
SEO
Social Media
Email Marketing
Print
Copywriting
Clients
We have helped launch new businesses and activate brands across many industries including: events, video production, conferences, travel, incentive management, IT services and business solutions, air conditioning and refrigeration, fire and safety, property and construction, health and hygiene, storage, industrial additives and coatings, research and development, retail and hospitality.
Featured Sites
Sydney Event Services
AV Hire and Video Production in Sydney. Sound rentals and lighting hire, camera hire, cinema and effects lighting, video camera rentals, sound recording, vision and presentation.
The Power Group
The Power Group of Companies is Polaris Technologies who design and manufacture advanced air conditioners, Promek Technologies who supply advanced industrial additives and coatings, Quill Essential experts in Fire and Smoke Control and Power Clean Air Products who manufacture and supply a range of clean air technologies.
The Sydney Props Group
The Sydney Props Group of Companies is Sydney Prop Specialists, Sydney Props Photo Studios, Custom Elements, Chair Covers Candelabra, Sydney Props Event School, Sydney Event Services, B4SchoolFUN, Directions Conference and Incentive Management. These companies service the event and conference industries, and are involved in online streaming and content production.
The Ozkem Group
The Ozkem Group of Companies is Ozkem, Coil Defender, Thermal-XR and OzSan. These companies manufacture and supply advanced coatings for HVAC+R as well as sanitising and cleaning products.